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Ordinarily it takes an act of God to make me spill a drop of my morning coffee, but reading the news this morning nearly caused a grand-mal seizure:

“Jilted Kickstarter Backer Neil Singh Is Now An Assistant Attorney General Of Arizona”

My first, second and third reaction was “This is really bad news for Arizona Entrepreneurs.”   
Arizona:  The state celebrated recently for being #1 in the US for entrepreneurial growth, has just turned towards a cliff.  Maybe I am being shrill, but read on:

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I finally get Klout. No, I never had much clout in any kind of situation, but I finally understand the concept of “Klout” – the social influence metric.

Klout is like a credit score for social networking influence, calculating and assigning a number that depicts a person’s relative influence (clout) in the social networking universe – Facebook, Twitter, G+, foursquare, and just about every relevant social network out there.  I remember signing up for Klout several years ago, like I do with many online services.  After an initial period of fascination, it was relegated to the back burner of my mind.

Every so often I’d get an email telling me my current Klout score.  The Klout Score is a number between 1-100 that represents your influence. The more influential you are, the higher your Klout Score.  But like getting a credit score that no one else really reads, Klout had little impact, much less meaning, in my personal or professional life.   Klout was more like a vanity metric, or an attempt at “gamification” – i.e. trying to change my behavior based on my desire to get a higher ranking on Klout.

In May, I received a gift card from Coffee Bean just because I maintained a relatively high Klout score.   I didn’t think too much of it at the time; it seemed like any one of a number of direct marketing incentives we get all the time.

Whack on the head

Then, less than 2 weeks ago, I had an “aha moment” with Klout.

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CJ Cornell Interview on Phoenix People


Interview last month for “Phoenix People“. Interesting to see how a one hour interview gets condensed into a few sound bites. Unflattering photos : ) – but honored to be showcased like this.